|(photo Schiffer Publishing)|
Virtually every American craft beer sold in cans is displayed, along with short comments about the artwork or the beer itself. A few short years ago, this would've been a pretty slim volume since few craft beers were sold in cans. As the public has readily adapted to the concept that high quality beer can indeed be sold in cans, the craft beer industry has transitioned to release more and more of their product in cans. While a lot of this has to do with the convenience of the packaging and because cans preserve beer better than traditionally used bottles, the fact that cans provide an ideal canvas for branding artwork is certainly part of that motivation.
"Canned!" one of those books you can start in the middle someplace and lose yourself while effortlessly leafing through the pages, discovering new beers and learning about new breweries while gazing at all the colorful artwork. "Canned!" is nothing less than an engaging document of an emerging and colorful part of craft beer culture.